The symbolic pink ribbon that Evelyn Lauder created 20 years ago is celebrated once again during this National Breast Cancer Awareness Month. Bobbi Brown, Clinique, Coach, Donna Karan Cosmetics, La Mer… are some of the many major brands within the Estée Lauder Companies devoted to defeating Breast Cancer. They proved it this year with inspiring pink products to raise funds for The Breast Cancer Research Foundation. These limited-edition pieces include for example Evelyn Lauder and Elizabeth Hurley Dream Lip Collection, by Estée Lauder. A duo of Pure Color Lipstick in Rubellite and Pure Color Sheer Roller Gloss in Hot Pink featured in a two-tone textured clutch. Coach Signature EDT Spray is available in a glass bottle with the signature “C” logo in pink and on its packaging to raise awareness. And for the first time in La Mer’s history, the packaging of one of its products, The Hand Treatment, has been redesigned with pink accents as a tribute to BCA. For more information on how to get involved please visit BCAcampaign.com. Like the campaign says, “We Are Stronger Together”.
